Underwear ExpertGay-owned since 2011
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Our story

There’s an expert
behind the box.

Meet Michael Kleinmann.
A lifetime of good taste, put to good use.

Michael Kleinmann, founder of Underwear Expert

The person behind the picks

He’s done his homework.
And then some.

Michael has spent more than two decades working in underwear. He led Freshpair, created National Underwear Day and started Underwear Expert as a place to discover brands and get to know what makes a great pair.

That experience became a way to help people find their fit, explore new styles and discover favorites they might never have picked themselves.

Read Michael’s full biography

Gay-owned since 2011

Part of the community.
From the beginning.

Underwear Expert is LGBTQIA+ owned and operated. The people it serves, the models and creatives it works with, and the community organizations it supports are part of that story.

Here’s one moment from it: a 2016 holiday underwear donation to the Los Angeles LGBT Center.

More about our community
Los Angeles LGBT Center · Holiday donation, 2016

The next chapter

From your drawer.
To your everyday.

Supplements, body care and intimate essentials join the underwear you know us for. More good finds, brought together with the same personal point of view.

Explore the collection